Shopping Cart

Top 5 Reads for Entrepreneurs

Need some practical advice or just some fire in your belly? Check out our favourite reads to get you going.

  • Posted by Emma Dolan on Aug 17, 2016

1. 'The 4-hour Work Week' by Tim Ferriss

The grandaddy of all entrepreneur books, The 4-hour Work Week has no doubt inspired thousands if not millions of people to take a hard look at their career and lifestyle choices.

The concept of ditching the daily grind to design your life is pretty much birthed from this bestseller. The idea that we waste the physically capable years of our lives stuck in offices with dreams of retiring and travelling the world in 20-30 years’ time when our bodies are in decline, does indeed seem like a backward and archaic one.

With so many motivational nuggets and pearls of wisdom, it’s hard for Tim Ferriss’ mobile manifesto to not resonate strongly with you.

Why we like it

"Deep down you know it’s all an illusion, but with everyone participating in the same game of make-believe, it’s easy to forget". Nuff said.

2. 'Start Small, Stay Small' by Rob Walling

Our favourite of the bunch, this book is not just for developers as the title suggests, but is packed full of practical advice that can be applied by anyone. For those looking to test the waters with a microbusiness idea without venture funding or simply to create some passive income, Start Small, Stay Small provides solid advice that you can start applying today. 

Why we like it

Great advice to test the market with a product or business idea from only creating a mailing list and a buy button on a website before even having a product or business.

3. 'The $100 Startup' by Chris Guillebeau

The $100 Startup provides practical tips in how to create a story around your brand. Guillebeau also makes a point to always emphasise the emotional gain of what people buy into i.e. 'Sell emotional benefits (“Be a cowboy”) instead of descriptive features (“Ride horses”).' Tips such as these are golden for product descriptions, about pages and general good marketing practice. He stresses that products sell not by persuading people to buy them but inviting them to. 

Why we like it

In aiming to make a business out of helping others and providing real world benefits, not only will you get plenty of work but can help make the world a slightly better place.

4. 'The One Thing' by Gary Keller

The premise of The One Thing is based upon the Chinese proverb that a 'journey of a thousand miles must begin with one step'. Success, therefore, is ‘built sequentially, it’s one thing at a time’.

Rather than multi-tasking, which is well-known to be unproductive, The One Thing encourages readers to narrow their focus and complete fewer things with high impact rather than lots of things with side effects. In order to do this, you must create a 'success list' rather than a 'to do’ list in which you line up tasks like dominoes, find the lead domino and ‘whack away at it until it falls’. Keller also encourages readers to create the habit of scheduling in 4 hours every day to only work on your project.

Why we like it

It’s a common-sense approach to time management and productivity. There’s no secret to success; just hard work, diligence and the clarity to complete your tasks in an order which will help you gain momentum and results fast.

5. 'The Rebel Entrepreneur' by Jonathan Moules

Moules offers up some refreshing business advice from his days as a journalist for the Financial Times. Preferring to call entrepreneurs ‘mavericks’, he insists how important it is for business owners to not follow the crowd but to instead capitalise on their unconventional and disruptive ways of thinking. He encourages business owners to not get too hung up on the business plan, forget about funding and imitate not innovate.

Why we like it

Moules provides some insightful case-studies in addition to some rather unorthodox advice on starting up.