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Watches of Wales

We designed and built key landing pages to improve a luxury watch retailer's visual appeal.

  • ⟶ UI and UX design
  • ⟶ Shopify development
  • ⟶ App integration

Watches of Wales is a family-run business with a bricks and mortar shop residing in Cardiff's Morgan Arcade. With over 20 years experience buying and selling the finest watches, such as Rolex, Omega and Cartier to name a few, the store attracts a range of celebrity and VIP customers. In addition, they are official sponsors to rugby's Cardiff Blues.

We were asked to re-design and build a number of key landing pages to improve the overall luxury aesthetic of the Watches of Wales brand and help drive sales. As a result, we also integrated a product zoom, 360 degree product photography, Feefo product reviews, an automated Instagram feed and collection filters as well as re-building their blog into an editorial feature showcasing latest watches.

Colour palette